SEO Guru Atlanta: 7 Meetings Booked & 2 Clients Closed Within 20 Days
“It’s been amazing to see the leads just appear on my calendar.
And I was surprised at how quickly everything was set up and running, within the onboarding phase.
And in terms of quality, the leads have been excellent so far. We have been able to close 3-4 deals from your calls alone, which has been a game-changer for our ability to scale."
What We Did:
When Jeff and SEO Guru Atlanta started working with us, they primarily focused their organic SEO traffic and referrals on growing the agency. They had a large client roster, operations, and a team to handle new work. So when Jeff came to us, he had one goal: scaling.
We hopped on a call and started dialing SEO Guru’s ideal client as well as creating new messaging assets using the fantastic case studies they had from current clients.
We isolated their ideal client to the home service industry and then segmented the companies we wanted to contact based on employee and revenue counts. We then created a unique sell proposition based on the fantastic case studies they had acquired.
After the upfront work was done, we set up the cold email infrastructure to send 1300 emails/day while keeping deliverability and reputation as a main priority.
Then we scrapped a list of HVAC companies that fit the specific employee count/revenue count we knew could afford SEO Guru’s pricing.
We started working together in the first week of 2024, and after the seven-day onboarding process, we started getting positive replies from HVAC owners from day 1.
After the first 5 days of campaigns being live, we had booked our first meeting.
After the first 20 days, of working together Jeff was able to close 2 deals from the calls we booked for him.
Going into February, we iterated campaigns further and averaged booking Jeff 4-5 meetings per week.
Now he talks to multiple qualified HVAC owners every week who come to him for his services and has a system to add clients every month to his high-powered agency efficiently.
If you qualify to work with us, we can guarantee you, in writing, that you’ll close at least 1 new client in the first 30 days, or you do not pay
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“The quality of the leads that have come in has been everything that's asked for.
On the odd time when it hasn’t been a good fit, Avanta has been gracious and super easy to work with.
We have retained several clients, and they seem like really good long-term fits for us, and we are very excited to see what happens next.”
“My first 12 leads I was able to close 5 of them, leading a great bump in monthly recurring revenue for us.
I was hoping to close one out of every five leads, so around a 20% close rate. So far, we have a closing rate of over 40% on these leads, with a couple of deals still in the pipeline.”
“It’s a lot less stress in terms of figuring out your growth.
I was almost surprised at how quick the turnaround time was to start seeing new calls booked.
And in that first week, I was getting conversations going with people that were very good leads. It just takes a lot of the stress off figuring out where the next client comes from.”
“For an agency owner that is listening, and you do something similar to what we do, and you are looking for more clients.
I would go as far as saying if you don’t engage with Luke, you are probably making a mistake.
And we are happy that we didn’t make that mistake.”